The BSC 4 is an ode to our African roots. Being proud of them, we decided to put light on West African symbols that go hand in hand with our "READY FOR WHATEVER" motto.
Combining two Adinkras (which are symbols from Ghana that represent concepts or aphorisms), we came up with a special pattern. The first symbol (PEMPAMSIE) means "sew in readiness, the importance of being prepared", and the second one (NKYIMU) means "skillfulness, precision".
It was a no-brainer to us to mix those symbols, which describe what we, as a brand, are about.